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Lijit Blog

Tell us your Lijit story!November 18

On our homepage, we have an area dedicated to what our publishers are saying about us. You may call them testimonials or publisher praise, but we call them totally awesome.

If you’d like to be featured on our homepage, you can submit your Lijit story to us here. In addition to our everlasting love, we’ll also send more readers to your blog AND you can sleep well knowing that you’ve helped out your favorite little search start-up. (No, not that one.)

Your story can be anything related to Lijit. Did our search help to bring you more readers? Is there a crazy keyword that people keep using to find your blog that you found out about via our stats? Whether it’s a tale of an unusual search term or an ode about how easy Lijit was to install on your blog, send it to us and we’ll share your story with others. We would greatly appreciate the help as would those folks who come to our homepage and have no idea how awesome we are! Thanks in advance…

Grace happens to be LijitNovember 13

This is another in our series of guest posts written by Lijit employees. In addition to the business development she does for Lijit, Grace likes making lists, laughing, snowboarding, and the lost art of writing letters.

November 15th will mark the two months that I have been Lijit. Now, part of being Lijit isn’t just about having the right ‘tude or rocking MC Hammer balloon pants (okay, bad joke but you get it all the time when you work for a company called Lijit). It’s much more. Let me give you the newbie’s look into what being Lijit is really all about:

–Intelligence: Our team is quick, witty, and good at what they do. We get it. We get our product, our users, and each other. I bet our combined IQ sky rockets our past our office window and over Mount Sanitas.

–Progressive: Speaking of our product, Lijit’s trust-based search is pushing boundaries and not only giving an empowering tool for online publishers, but for their readers. I am Lijit today because I was so impressed with the search and installed it first on my own blog before even realizing they were located in Boulder, the town I had just moved to.

Defrag Hits DenverNovember 11

Last week, the Defrag conference came to Denver. In its second year, Defrag is unlike the standard conferences Tara and I have attended on behalf of Lijit over the past year or so.

Defrag’s tag line “Accelerating the aha moment,” is rather appropriate. I liken it to a dinner where the participants are all highly educated and someone like Professor William Duggan, Columbia Business School and author of Strategic Intuition speaks on where the origins of innovation are in the brain.

Or, there is a rousing discussion around the aggregation and dissemination of content around the web with T.A. McCann, Gist; Tom Keller, IntenseDebate; Daniel Ha, Disqus; Avinoam Rubenstain, my6sense.

Widget Statistics Revival 2.0November 6

Our (my) intention was to produce these reports and blog posts on a semi-frequent basis. It turns out that working in a startup means that your priorities shift quickly. This report sadly became a victim of these shifts, and hasn’t had the attention it deserves. So I am making a concerted effort to publish these more frequently than once every 9 months.

I took some time this go around to clean up our widget classification quality and relevance. As business models change, and web products morph, it can be difficult to accurately classify every service with a widget. If you have have any feedback regarding the way I classify a widget, let me know in the comments. I would also be interested to hear if there are specific widget verticals that we aren’t reporting on that you would like to see.

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Overall Popularity

Below are the top 50 widget providers by domain, ordered by the percentage of blogs which contain at least one widget from the provider. Google is the obvious leader here. The top 20 hasn’t changed much in the last 9 months, which shows Google’s strength in the ad and analytics space.

Popularity by Vertical

Get to know Lijit: Bucks, Danger BucksOctober 31

As one of only a few Lijit designers, Mike Bucks has a hard time around the office. He has to defend his design sensibilities and indulge his creative side via falsetto leads of Rock Band songs. When I talked to him about doing the standard profile I’ve done with everyone else, he was somewhat offended but suggested a better idea. Why not video, he asked. So I’m proud to present our first video installation of the Get to know Lijit series…and hopefully not the last. (Also, I tried out both Vimeo and Viddler because Lijit supports both as content providers and I wanted to do some “compare and contrast” testing.)

• What is your Lijit contribution?

What is your favorite color and why?

What turns you off creatively and why?

What is a profession, other than your own, that you would like to attempt and why?

Something you’re guilty of…

And that, my friends, is your video introduction to Mike Bucks. If you want more, check out his blog for even more awesomeness.